How the weekly recap counts

The week

Monday to Sunday in your time zone, or UTC if none is saved. We skip a week with no replies, link clicks or new leads, even if conversations are open in Needs attention.

Conversations replied to

A conversation counts once if Instagram accepted at least one reply Mingly sent in it that week, from an automation or an AI reply. Replies you send yourself in Instagram are not counted.

The number opens the Done tab in your Inbox. That tab is not limited to this week. It also lists conversations you marked done and ones an automation ended without a reply, and a replied conversation now in Needs attention shows there instead.

Time saved

An estimate: 2 minutes for each conversation replied to. It is a rule of thumb, not a measurement.

It has no page of its own, so it links to the Help Centre.

Links clicked

Every recorded tap on one of your tracked links that week, so one person tapping twice counts as two. We leave out link previews and the automatic link scans we can recognize.

The number opens Overview on the last 7 complete days. Tracked-link opens there matches this number on the Monday this email goes out, then the 7 days move forward.

New leads

A contact counts once, in the week a DM from them first showed interest. Mentioning it again does not make them new again, and interest shown only in a comment does not count. They must still be in your Leads list when this email is sent.

The number opens your Leads list, which shows all your leads, not only this week's.

Needs attention

A live count from when this email was sent, not a weekly figure: conversations in Needs attention that are not marked done. Skipped and blocked conversations are left out. Mingly does not clear these when you reply in Instagram, so some may already be answered.

The number opens Needs attention in your Inbox.